Idea First , Management Last. Web 2.0 Idea strategy.

2 days ago I’ve read many success stories from small company but do the big web2.0 business.

“Idea First, Management Last”

It means  how to make the greatest product , successful product , how come?

   They just put the original idea to make product as alpha or beta version.(Techicals ,Performance Issues just leave it behind.)

             No hard calculation , No business rule, No marketing rule

Just the original idea then make it goes live by heart and brain.

These must come first before anything or any constrains.

It sounds like nothing everyone do this way  but in reality the company or web business they will always anaylize huge data , possibilities , feasibility and many more.

so that absolutely cannot make the product original or successful because it will base on the the research and complicated statistical number. That real sucks.  the product will be the combinination of existing, general stuffs on market.  It means the product will never be number 1 .

High risk may be high return or high loosing. (Risk analysis can not be used in this moment web business. )

You will make all possible risks but you may do the outstanding product which all people remember.

   High Risk is nothing…….

then leave it the risk is on your chicken heart.

 

  

Steve job never use calulator to invent MAC.

He used crazy brain to invent something different and outstanding.

Unique, Original  the words refer to the thing must come from brain directly with out decoration of management theory.

After  making idea come true and product can stand by itself (I mean your product is successful and ready there ) 

It will need Management Theory to control and sustain your successes.

Here it come management

Marketing, Sales, Operation and so on… blah blah…

The art of success  in Web Business it’s just like that.

Remember

Idea must come first.

 

 

 

ALohA  Art 2008