Leveraging Social Media for Online Marketing

Marketing’s New Paradigm

Traditional Online Marketing:

Central focus is your website information

Attract consumers to your website paid or organic

Social Media Marketing:

Central focus is the message

Syndicate your message to the social networks

Trusted Network of Friends/Colleagues talking about you

Start today!

Create a corporate blog

Syndicate your company articles, announcements

Join in to the Social Communities

Participate, read, review other member’s items

Become known in your community(s)

Publish, Publish, Publish

Review how well your message moved by tracking

Adapt to new social channels and syndication